Sinoboom

Rental accounts for around four in every five aerial lift sales worldwide. Dan Jenkins examines how equipment manufacturers are addressing such an important market – and explores how rental companies are adapting their fleet mix to meet changing customer needs. Globally, the MEWP rental fleet hit a major milestone last year when it reached 1.5 […]

Sinoboom has announced that the official launch of its European subsidiary, Sinoboom BV, will take place this summer, with the keys to the Ridderkerk (Rotterdam) facility set to be handed over on 1 July. A consignment of MEWPs is on route, consisting of a diverse range of scissor lift and articulating boom lift models which […]

Sinoboom has announced that industry veteran Tim Whiteman will be CEO of a new, European subsidiary of the parent company. Based in Rotterdam, The Netherlands, the new company will be responsible for all Sinoboom’s activities in Europe. Whiteman joins as CEO of Sinoboom BV and senior vice president of the parent company with responsibility for […]

At the Apex Asia Show held on 23 26 October at the Shanghai New International Expo Centre, Shanghai, China, Sinoboom will be launching its new 48m boom. The GTZZ46J articulating boom lift is believed to be the highest-reach machine of this type in the world. The GTZZ46J has a maximum horizontal extension of 25.5m and […]

At an event attended by Sinoboom’s general manager Susan Xu and a team from the Sinoboom Chinese headquarters, Sinoboom marked the opening of Sinoboom France at the end of June. Sinoboom France is headed by Daniel Duclos, an well known figure in the access industry with more than 30 years’ experience. The facility in Tonneins […]